Exhibitions and Environments

BAE Systems is a global systems company delivering innovative solutions. As a prime contractor and systems Integrator in the air, land, sea, space, command and control market sectors.

Challenge

We were approached to provide an exhibition stand for BAE Systems plc at the two main party political conferences. The purpose of the stand was to communicate BAE Systems as a world-class company that directly benefits the people and economy of the UK. This all had to take place within the space constraints of the exhibiting environment.

Solution

The stand focused on the company's values relating to employees and their skills. It portrayed BAE people extolling the diversity and wealth of experience they bring to the company and wider community. The simple and elegant design communicated clear messages to an audience within the exhibiting environment.

Integral to the design were plasma screens, a touch screen interactive quiz and presentation addressing key business issues. This was complemented by supporting literature and promotional give-aways in the form of rubix cubes as a draw to the stand.

• 1|2|
•